Data Enrichment: Smart targeting, and clean data create millions in the pipeline
Verifying Leads with Tailored High Quality Lists
Sourced 25,000 new names for target accounts
Qualified 14,000 leads at over 2,000 companies
Multi-touch outreach by NA based sales team
About the Client
- Industry
Technology
- Campaign Type
Data Enrichment
- Timeline
Over 18 months
The Challenge
The client, a Fortune 500 technology company, needed a solid list of verified leads to target a new product, but their sales force was stretched thin and didn’t have the bandwidth to comb through existing data or generate a new list.
The Solution
Boxpilot used its 20 years of experience in data enrichment to create a solution made just for the client. Over the next 18 months, Boxpilot helped the client reach its sales goals for the product.
First, Boxpilot built a custom prospect list from scratch based on the client’s products and sales targets. Boxpilot then hired a North American-based, native-English-speaking, outside sales team to work on behalf of the client. After Boxpilot thoroughly trained the sales team, with no additional time or money spent by the client, the sales team was able to effectively communicate and sell the value of the client’s product with prospects. Boxpilot created a customized script and lead generation process for the inside sales team. It used a multi-touch system to reach prospects in different ways – by phone, email, and text – which led to a greater response rate and additional leads.
The Results
With Boxpilot’s data enrichment solutions, the client walked away with a list of over 25,000 contacts, 14,000 of them qualified by Boxpilot, at over 2,000 mid-market to enterprise companies. The success of this project led to a long-term relationship between the client and Boxpilot, which has created millions of dollars in sales pipeline value for the client.
